Everybody is talking about: Alexander Wang for H&M

1eb9777102b667948b3598c8a31eed1a 8b00f22897a5c641819028e69880afbc 57f9f3e0cb90ae78b69bae20fdecdedd 503d8a8bc1b80e0889aa14fc058964de 555eccc60eb87e6ab29e546ea1fafc64 4928f00cfdbf28303f73ea022f1fce4a b345c8f11894fa5bc5cb2f1b7fc8c437 c573f91667c416fb96faab4f0ff05c30 c870ce27e0c7f9704b6df5803e732627 dc35af14f2c743c175e26bbb5f792819 f3418111c89d5a05832af92884616296 fc7e90a1345a6f04548feb660c77923b

Everybody is talking about Alexander Wang’s collection for H&M, set for release around the world on the 6th of November.

Quintessentially Wang, it is a collection of heavily sports/street influenced clothing, comprising of his signature body-hugging dresses , foam cropped sweaters, bandaged bras, parkas and even a pair of black leather boxing gloves. But don’t get it twisted, this collection is not made for the gym. Alexander Wang admitted, “I don’t do sports, I only wear sports clothing.” He went on to explain, “The collection should be titled ‘Sports At Night,'” said Wang. “I thought of this idea of when you’re out dancing, or when you’re out running around at night, you sweat as well. You don’t only sweat in the gym, or when you’re playing sports…I love the idea that these garments could perform in other environments.”
Seemingly transfixed with idea of sweat, some of the Italian-made knit tee dresses have designs that actually become more visible when you sweat!

What I love the most about this collaboration (and dare I say it is my favourite designer collaboration with H&M) is it’s faithfulness to the brand. It has all the markings of a high-end Wang collection, but without the hefty price tag. There doesn’t seem to have been any sacrifices made when it came to the design or production.

This collection sure to put Wang on the map for all those high-street consumers, who may not be familiar with the “It” girl’s favourite designer. The Wang look has always been accessible and now it is even more attainable with this mega partnership. Sure to sell-out in minutes (seconds even), there is no doubt that it will get you working up a sweat!

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s